Men often ask where to buy beard balm, looking for the right mix of quality and price. As with any product, you do not want to skimp on quality. At the same time you want to get good value in return. In this article we’ll examine where to buy beard balm and some of the prices you can expect to pay.
Luckily, there has been growth (no pun intended) in beards and facial hair in general. Therefore, there are more and more choices when looking at where to buy beard balm. It used to be you could only buy beard balm at niche stores. However, that has changed in the last few years.
Retail/Department Stores
As large retail stores have grown to attract and retain customers, they have added more and more departments. In addition, those departments have expanded to offer additional products to their customers. With that trend, beard care products, like beard balm, have been added to their inventory. You can often find beard care products in the health aisles. You can also expect to find beard care products in the men’s clothing and shoes sections!
One downside, though, is large retailers often only carry larger, national brands due to inventory and supply chain considerations. Therefore, you will usually find products that have to sit in warehouses and stocking shelves for quite a while. While not always the case, that means these beard balms may contain preservatives that are not 100% natural. The price of inventory, storage and transportation are also built into the price. So expect to pay a higher price, usually $17-$24, for an overall lower-quality product.
Grocery Stores
Grocery stores are also jumping on the beard care bandwagon. Many large chains offer beard care products in their health aisles, usually near the shaving or hair care products. Again, supply chain and preservation challenges limit the breadth of products and brands that can be offered by grocery stores. Buyers charged with inventory are not as knowledgeable about beard care products as they may be for grocery store staples. You will also see the price of inventory, storage and transportation built into the price. So expect an overall lower-quality beard balm to sell in the $16-$29 range.
Specialty Stores
Physical specialty stores that focus on beards and mustaches are very rare. But they are a great resource for bearded men if you can find one near you. These stores tend to be very knowledgeable about the products they sell and the needs of bearded men. Due to limited clientele, number of products and geographic area, these stores offer higher-end products at a higher margins. This offsets costs. Again, we need to balance costs vs. quality. At these stores you will get better quality than you would at a department store or grocery store. But expect to pay for it. A good-quality beard balm can run from $25 to $45 in these stores.
Barber Shops
A good barber is hard to find, especially one who can give a proper beard trim. Barbers tend to be craftsmen, focused on their trade, but some do augment their offering with hair and beard merchandise. Quality is an important consideration for barbers, especially since they rely on repeat business built on trust. Therefore, they hesitate to recommend products they do not believe in.
However, barbers tend to offer products that are conveniently sourced, either through their main supplier or a local sales person. Local sales people usually get a commission from either a direct sale to the barber. Or they receive a percentage of sales the barber makes. For those reasons, you tend to see slightly higher quality. However, the costs are also higher to account for increased overhead. This includes profit for the barber, as well as profit for the local sales person/supplier. Expect to pay about the same as a specialty store where a good-quality beard balm will cost $25 to $45.
Online Stores
Online stores have made a huge leap in the last few years. Even before the Covid-19 pandemic, consumers were changing their buying habits. They were moving toward online purchasing, mainly due to convenience, value and fast delivery. The good news is once hard-to-find beard care products are now available at the click of a mouse!
Amazon
Amazon is the behemoth in the online ordering space, and it is no different when it comes to beard balm. There are plenty of beard balms to choose. And depending on your selection and whether you are an Amazon Prime member, delivery can be fast and free! You can find some beard balms for as low as $10 on Amazon, but do your research before you buy. Quality varies greatly, and some advertised process factor in special promotions, like signing up for a credit card. Some sellers also offer great prices. Since some source inventory overseas, though, you may have to wait several weeks before receiving your beard balm. There are definitely good deals for quality products on Amazon, but make sure you understand the terms before you buy.
Amazon Pro Tip: If you do not have an Amazon Prime membership, consider joining. The cost is relatively low, and it will pay for itself after just a few purchases with free shipping.
Etsy
Etsy is an exciting marketplace for artisans and creators who are interested in selling directly to consumers. Plus without the need for a physical location or website, set up is easy. Many of the beard balms you find on Etsy are handmade and use high-quality materials. Prices vary, but expect to pay around $11 for lower-quality products, up to $30-$45 for very-high-quality beard balm.
Online Specialty Beard Balm Stores
Physical stores and online channels represent easy ways for beard balm producers to distribute their product. However, those channels mean additional overhead and costs that must eventually be passed on to consumers. With the advent of easy-to-build websites and cheap hosting, many producers also run and maintain their own ecommerce website. The goal is to make their products available directly to their customers. These sites, like Mossy Beard, tend to offer high-quality beard balm at fair prices. Since these producers tend to make their own product or maintain their own inventory, shipping tends to be fast. Prices vary, but you can get Beard Balm by Mossy Beard for a great price. You can get it for less if you use a coupon code when you sign up for emails.
Make Your Own Beard Balm
It is much easier (and honestly more economical) to simply buy beard balm. However, you also have the option of making your own. Beard balm ingredients can be procured from a variety of sources, and the required tools are easy to find. You just need patience, consistency and a good beard balm recipe. Read our article, Beard Balm Recipe You Can Make Yourself, to learn more.
Where to Buy Beard Balm at the Best Price Conclusion
Today, men have a variety of options when it comes to buying beard balm. From physical locations to online purchasing, the balance between cost and quality differs from each option. Regardless of your decision where to buy beard balm, Mossy Beard is here to help.
If you want to avoid the hassle of trying to find the best product at the best price, consider Beard Balm by Mossy Beard. Our high-quality beard balm, made from 100% natural and organic ingredients are offered directly by the producer (us), so you don’t end up paying built-in overhead costs or other hidden fees. By offering our awesome beard balm directly to our customers, we can ensure we offer the best product at the best value.
Beard Balm by Mossy Beard
- 100% natural and organic
- Moisturizes, nourishes and protects your beard so it grows
- Adds hold to your beard to make styling easier
- Attractive 2-oz tin
Where to Buy Beard Balm & Tools
Along with great beard balm, certain tools will help you keep your beard looking its best. Here are a few hand-selected tools found on Amazon.
Philips Norelco All-In-One Beard Trimmer
- 13 attachments for all of your grooming needs: Full-size steel trimmer, a steel precision trimmer, a nose and ear hair trimmer, 3 hair trimming guards, 3 beard trimming guards, a stubble guard, an accessory travel storage bag, and a cleaning brush
- No oil needed
- Steel blades sharpen themselves as they work, resulting in blades that remain as sharp as day 1 after 2 years of use
- Blades and guards are easy to detach and rinse
Wahl Beard Brush with 100% Boar Bristles
- 100% boar bristle applies balms, creams, & oils far better than synthetic bristles
- Best for any length beard and is made of real, premium wood
- Aromatic scent that doesn’t overpower
2.8″ Pocket Beard Comb by Kent
- Handmade, fine-tooth beard and mustache straightening comb complements any man’s beard grooming kit
- Hand polished and buffed to create soft, rounded teeth that will stimulate your skin
- Microscopically smooth teeth stimulate the natural oil inside the hair cuticles as your beard is combed
- Handmade from cellulose acetate, which creates less static and will not pull or snag hair follicles
4-Piece Beard/Mustache Grooming Scissors Set
- Grooming scissors, beard/mustache combs and storage bag
- Scissors made of quality stainless steel
- Bamboo wooden comb
Gillette Fusion5 Men’s Razor Handle + 4 Blade Refills
- Refills fit all Gillette 5-blade razor handles (excluding GilletteLabs)
- Lubrication strip fades when you are no longer getting an optimal shave
- 5 antifriction blades provide a shave you can barely feel
- Soft microfins help to smooth and stretch skin before the razor blades preparing hairs to be cut
- Up to 1 month of shaves with each refill
Small Business Marketing provided by the Penn Marketing Agency
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